Never one to choose the obvious route, Paul gave art school a miss in favour of a PhD in biochemistry.
He then, inexplicably, found work as an art director and creative director in some of London’s best ad agencies.
He launched Paul Belford Ltd in 2013.
He has won hundreds of creative awards for his work in both advertising and design, including 9 D&AD Yellow Pencils and 27 D&AD Graphite Pencils.
Paul also writes for Creative Review magazine.